October is National Breast Cancer Awareness Month. As cancer is on the rise in the United States, cancer is the second leading cause of death in women. In recent years we have seen a gradual reduction in female breast cancer incidence rates among women aged 50 and older. Death rates from breast cancer have been declining since about 1990, in part to better due to screening early detection, increased awareness, and continually improving treatment options.
In recent years the cancer epidemic has come to a forefront in the medical community and the global community.
The ribbon has long been a symbol of awareness and support; it began with the yellow ribbon supporting war prisoners, then the HIV-AIDS movement brought the red ribbon into pop culture when it was featured in 1992 at the Tony Awards. Shortly thereafter, Charlotte Hayley began a grassroots campaign in support of breast cancer awareness. After the editor of Self Magazine joined the movement, the pink ribbon became the symbol of hope for cancer patients and show of support for others.
The Pink Ribbon began to appear on products from custom clothing and apparel to beauty products, with part of the proceeds going to the Susan G Komen Foundation. The foundation has successfully raised money and awareness for the cause since the early 1990’s.
Since then, the idea of spreading awareness through custom pink products has taken on a new look in the form of t-shirts. Professional athletes have donned pink pads and shoes on the professional football field. High school cheerleaders have happily changed things up with pink pom-pons during the month of October in an effort to Paint It Pink.
Let Winning Streak take your Paint It Pink event to the next level. Choose from a variety of our products to personalize in pink. Contact one of our St. Louis Metro Salespeopleon how to get your custom apparel before October ends!